Building a website no longer requires you to be knowledgeable about web design, programming languages, or code. Thanks to web builder programs like Wix, Weebly, HostGator, Bluehost, Webhost and others, creating and optimizing a website is as easy as making a profit at Lincoln Casino.
A website built with a web builder program doesn’t have all the bells and whistles that you could get with a program built by a web designer. It is not always suitable for large companies because the simple design means that the website cannot give the impression that the company wants to give. Studies have shown that nearly 50% of people associate a website’s design with the credibility of the company behind the website. So businesses should look for a web designer who can create a website that is more visually appealing.
A non-custom designed website can mean that the website does not work on mobile devices and does not have all the necessary features for SEO optimization. Loading time may be slow and there may be a limit to the number of pages you can upload.
Finally, some of today’s website builder programs are Flash-based, which means they cannot be read by the search engines. This, in turn, limits the growth of your website.
On the other hand, many of the web builder programs have SEO optimization features, are based on HTML5 (as opposed to Flash), are mobile friendly, and load as fast as any custom website. If you’re willing to sacrifice custom design for convenience and cost, a web builder program might be the best solution for your website needs.
Set up your website
To set up a website using a web builder program, you should start by choosing your domain name. Your domain name should reflect the information you want to present – your brand name, your personal name, your product or service, etc.
Choose a domain registration company like GoDaddy, Namecheap or A2. Check the name you choose using the website’s uptime check tool – a domain name cannot be the same as a domain registered by another entity.
Complete the registration to purchase the domain name. confirm ownership. Now you can start using your domain name to create your website.
software
Now select your website builder software. There are numerous website builder software out there including Weebly, Squarespace, Wix, Duda, Elementor, Google Workspace, HubSpot and WordPress. (Sometimes you can register your domain name through the webbuilder program. Choose your subscription – number of types, type of website (e-commerce website vs. information website), additional features needed, etc.
Now you can start building your website and add all the elements that your software program offers you. This includes options to insert headings, subheadings, text, images, videos, links, videos and more.
SEO Optimization
If you are just starting to build your website, you have an excellent opportunity to build the website from scratch and include all the basic SEO optimization tools. It’s much easier to slowly build the pages and include all the SEO optimization tools, rather than going back and catching up later.
Some of the key points to keep in mind when building your website include:
sitemap
Before you start building pages, create a rough sitemap that defines how you want your site to look and how you want users to navigate your site. Your introduction to your site should be on your home page, and from there you want to have links to your main pages and from there sublinks to subpages. Everything should be clear so your users understand how each page links to the other pages and the home page.
backend
The backend of the website is the non-public area of the website. It’s the part of the website that the search engines “read” for information about your website. It’s usually located in the “Settings” and contains a description of the site, your header and footer codes, and data for SEO optimization of the site.
Every page you have should have a ready-made backend with a footer code that allows the search engines to find the site and keywords that you think users will use to find your site (research with a keyword tracker to find those words and phrases that are most commonly used to find similar information so you know what keywords to use). You should also have a brief description of the information the page provides so that someone viewing the site in a search engine will understand what information the page provides.
front end
Every page on your website should contain words in the headings and body that match some of that page’s backend keywords. For example, if your keywords included the word “dog treats,” your frontend, the part of the website visible to the public, should include those words in the text on the page (see Friendly Pet Shop for the best dog treat imaginable).
Your pages should be organized with headings, subheadings, and sub-subheadings to organize your information for easier viewing. Your photos should be labeled in the backend to describe them (and allow search engines to find them). Video content is highly recommended SEO Optimization.
Add a blog to keep your content up to date and add posts to your blog regularly. Add links to your web pages, both links to other web pages within your website and external links to web pages on other websites.
Enjoy the new adventure!
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